By Jennifer Gerard
Special to Inside The Pew
Why did you create your business?
“After getting saved in 2009, it became increasingly difficult to be around all the negativity, cursing and substance abuse of my previous career as a sales manager for a car dealership. I prayed and asked God to help me. Several months later, a friend suggested I start a teeth whitening service and I did. The products I created for the service were a huge success and Whitening Lightning was born.”
What is the one scripture (or two) that you draw strength from?
“Philippians 4:13 is such a simple reminder that there is nothing too tough for our almighty God. I am reminded to put my trust in Him. I can and will accomplish ANYTHING He needs me to.
“I also love Isaiah 45: 6-7 which reminds me that every single action and event in my life is guided by the Lord Jesus. Therefore, no consequence or reaction is unintended. It is my reminder to look for what I am to learn from every situation and not spend time worrying about the future or being disappointed when I encounter an unwanted outcome. It is all part of His plan.”
Share the best advice you can share with an entrepreneur?
“I have 3 pieces of advice for any entrepreneur:
- Trust your instincts. The Holy Ghost is always there to guide us if we will only listen.
- Believe in yourself. God made us all perfect in His image.
- Respect yourself in business if you expect others to do the same. Others will only value us and our products or services if we value ourselves first.”
Have an interesting tidbit about your business or yourself that you would like to add?
“God can truly do ANYTHING. I started this business with $3,000 and in our first year we sold over $1.2 million. Trusting Him can lead to GREAT things!”
Jennifer Gerard is founder of Whitening Lightning Inc., a manufacturer and distributor of innovative and easy-to-use teeth whitening products and other beauty products. Want to have your business featured on our Pew Business spotlight? Send us an email expressing interest to firstname.lastname@example.org.