By Grelan Muse Sr.
Inside The Pew
Magnolia, Texas – Darjean Jones Wines, a small boutique wine company owned and operated by scientist Dr. Dawna Darjean Jones, will be the choice of characters in Tyler Perry’s newest movie, “Nobody’s Fool,” which will be released on Friday, Nov. 2.
As the movie hits theaters next month, audiences are encouraged to experience Darjean Jones Wines for themselves by attending a special event from 7 to 10 p.m. on Saturday, Nov. 3 at the Star Cinema Grill, 8920 Fry Road, in Cypress, Texas. Jones will host a private movie screening that will include dinner and a glass of her rosé, which is featured in the movie. Tickets are $60 and available on Eventbrite.
“Nobody’s Fool” stars Tiffany Haddish, who is just released from prison and reunites with her sister (Tika Sumpter) only to find the man her sister has been dating online may not be what he seems. Bottles of Darjean Jones Wines can be seen in scenes of the movie as the wine of choice for its characters. The brand’s inclusion is part of a continuing trend by movie producers to include wine as part of its characters’ lifestyles, further making them relatable to audiences.
“I’m honored that Darjean Jones Wines appears in Tyler Perry’s “Nobody’s Fool.” I identified deeply with the determination of the strong, female executive character,” said Jones, who earned a bachelor’s degree in plant science from Southern University in Baton Rouge. Jones, a native of Opelousas, La., and is the second Black woman to receive a doctorate degree in plant pathology from the University of California, Davis.
Darjean Jones Wines has received more than two dozen awards, including gold medals at the 2018 San Francisco Chronicle Wine Competition. Since launching in 2010, the company’s portfolio has grown to include a Russian River Valley Viognier, a Sonoma Coast Chardonnay, Pathologiē a Proprietary Red, a Napa Valley Cabernet Franc and a Napa Valley Merlot. This year, Jones introduced her latest addition, a 2017 Rosé of Tempranillo.
“I’ve poured so much of myself into my wines that success is the only option. I hope people truly experience ‘joie de vivre’ – joy of living when they open our bottles,” Jones said.
A portfolio selection will also be served on Nov. 7 at the James Beard House in New York City for the event, “Savoring Jamaica.”
As an award-winning wine brand, the placement is an important step in building more awareness about black-owned wine companies, like Darjean Jones Wines, in the U.S. and abroad which is currently less than 10%.
Darjean Jones Wines are available through their distributor, Delectatio, and online wine store. Learn more at www.darjeanjoneswines.com and follow @darjeanjoneswines on Facebook, Twitter and Instagram.